Want to take your small business branding to the next level without breaking the bank? Consider investing in small business logo stickers. These little guys pack a punch when it comes to brand promotion, and they're easy and fun to make.
There are a few ins and outs you need to know if you want to create your own logo stickers that will make your business stand out from the competition.
What Are Small Business Logo Stickers?
A logo sticker is a sticker with your business logo or design that has adhesive on the back. It’s portable, versatile, and can be placed anywhere—on products, packaging, laptops, water bottles, and more.
Logo stickers can help you spread the word about your brand and increase your chances of getting noticed by potential customers. They’re also great for creating a consistent and professional brand image.
Advantages of Small Business Logo Stickers
Business logo stickers are not only excellent for getting your name out there, but they also come with other perks including the following.
Cost-Effective Advertising
Business logo stickers reign supreme in the realm of cost-effective promotion. Why? Because you don't need a big marketing budget to create and distribute them. Plus, they can be produced in small quantities or ordered on demand.
In addition, compared to other forms of advertising, stickers have a longer shelf life and can continue to promote your brand long after they're initially distributed.
Wider Reach and Visibility
Logo stickers can help you reach a wider audience because they can be placed in so many different locations. If people put your sticker on their laptop or water bottle, they're essentially advertising for you by showing off your logo to others.
Increased Brand Loyalty
Logo stickers can help you build brand loyalty. How? Think about it: people love to show off the brands they adore. By sending them a sticker to put on their stuff, you're giving them a way to do just that.
Getting Your Logo Stickers Printed
When it comes to making your own logo stickers, you have two options:
Professional Printing Service
If you're looking for high-quality stickers without the hassle of printing them yourself, hiring a professional printing service, like Sticker It, is the way to go.
You just need to provide them with the logo design, pick the material you want your designs to be printed on, and choose the shape and size of your sticker. Once you hand off your designs to a professional, you can get your stickers in just five days.
Do-it-Yourself Printing
If you're on a tight budget and feeling a little crafty, you can always go for a DIY option and print your logo stickers. This involves using your own printer and sticker paper to create custom stickers.
It's worth noting that DIY printing may require some trial and error to get the right results and is very time-consuming. So, if you don’t want to get stuck making twenty revisions to your sticker design, consider choosing a professional printing service to get your stickers perfect the first time.
Tips for Designing Small Business Stickers
Here are some tips to keep in mind when learning how to make custom logo stickers.
- Keep it simple and memorable: The best logos are often the simplest. Avoid cluttering your sticker with too much text or graphics, and go for a design that’s easy to recognise and remember.
- Choose colours wisely: The colours you choose can impact how people perceive and react to your brand. For example, blue can convey reliability, while red can evoke excitement and passion. It’s a good idea to consider the message you want to convey when choosing colours.
- Use high-quality images and fonts: Blurry or pixelated images and fonts can make your sticker look unprofessional. Ensure all of the visuals are crisp and clear.
- Consider your brand identity: Your sticker should be an extension of your brand identity. Make sure it matches the style and message of your company.
The Takeaway
If you're looking for an effective and affordable way to promote your brand, you can't go wrong with small business logo stickers. They're the gold standard of brand promotion—they won't break the bank, are super customisable, and can help get your brand in front of lots of people.
Just remember to keep your design simple, memorable, and true to your brand identity. Keep in mind that colours matter, so choose them carefully. Finally, use high-quality images and fonts to create a sticker that truly reflects your brand's personality and values.