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How do I choose the right adhesive for my stickers?

Getting the adhesive right is essential to ensure your stickers & labels don't lift, peel and look bad, which could give your brand a bad image.

Luckily, there are only three main categories of adhesive (glue) you need to pick from; removable, permanent and high-tack.

For each adhesive, we have listed suitable materials each will stick on.

Removable adhesive

(only suitable for very short-term applications)

  • Glass

  • Paper

  • Painted plastic surfaces where you're worried about the paint peeling


Permanent adhesive

  • Glass

  • Metal

  • Paint

  • Galvanized or powder-coated metal

  • Paper

  • Cardboard

  • Wood

  • Stone

  • Leather

  • Plastic bottles or tubs (ABS, PET/PETE/polyester plastics)

  • Fibreglass


High-tack adhesive

  • Low energy plastic (polypropylene and polyethene) (water bucket, wheelie bin, MX fairings)

  • Rubber

As you can see, the permanent adhesive will be suitable most of the time. If in doubt, we recommend going permanent or speaking to your supplier. Most will be able to send you a sample to test for minimal cost.


Top tip: if you want stickers for handouts or to sell individually, choose a permanent adhesive. It the best all-rounder and won't go ruining anything they're stuck too.


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