Designing Campaign Buttons: Tips And Best Practices
Campaign buttons are a great way to convey your message and show your design skills. They come in all shapes, sizes, and colours, so there’s something for everyone. Whether you’re creating a button for a political candidate or an event, the possibilities are endless! But before you start designing your campaign badges, it’s important to consider some key factors to help ensure they look their best. Here are eight tips and best practices for creating effective campaign buttons.
Think about the purpose of your buttons
Before you start designing your campaign buttons, it is essential to think about the purpose of your buttons to ensure that they successfully convey your message. The intricacies of your campaign or cause will guide you in the right direction, but overall, camping buttons have two main goals: to be visible and to generate awareness.
Therefore, your button design needs to be as visible as possible - and with the below tips, you can create a well-designed button that makes a statement and stands out from the crowd.
Recommended reading: What is a campaign button?
Explore free online design tools
If you’re not a design expert, creating your own campaign buttons can seem daunting. But with the help of free online design tools like Canva or Graphic, anyone can create amazing-looking buttons in just a few clicks.
These platforms offer a wide range of pre-made templates and design elements that are easy to customise and perfect for any project. With their drag-and-drop features, you can quickly create an eye-catching button without prior experience. Plus, they even provide helpful tips on ensuring your designs look great!
So if you want to create professional-looking campaign buttons without spending hours learning complex software programs, these free online design tools are definitely worth exploring.
Use high-quality design elements to make a statement
Using high-quality design elements for campaign buttons is essential as it ensures that the message you are trying to convey is clearly visible and stands out.
High-quality design elements will be easy to scale, so they can be used for any size of a button, and should print crisply, avoiding pixelated designs.
Furthermore, with these elements, your buttons will look professional and polished when printed or distributed digitally. Ultimately, using high-quality design elements in your button designs will help make sure that your message is seen by as many people as possible.
Select bold fonts that are easy to read from far away
When it comes to choosing the perfect campaign buttons, selecting the right font is a crucial step. Bold fonts that are easy to read from far away will help ensure that your message stands out and can be seen by as many people as possible.
Using fonts with high contrast between lettering and background colours also helps make sure your button design is readable even from a distance. Additionally, you should try to pick simple and clean typefaces that won’t distract from the main message of your design.
When done correctly, bold fonts can add impact and personality to any button design!
Ensure your chosen colours stand out from the background
People will likely wear your buttons on their jackets or backpacks, so you want them to pop and draw attention. Not only that, but using bright colours can also help convey a certain mood or message for your brand or cause.
To ensure your chosen colours stand out from the background, consider how they look together when combined with other design elements such as fonts and graphics.
Make sure there’s enough contrast between each colour to create an effective visual hierarchy that first draws the viewer's eyes to the most important parts of your button design.
Include your contact information
When creating campaign buttons, it is important to include your contact information so that people can easily reach out and contact you. You can provide your website address, social media handles, or business address for people to connect with you.
This allows viewers to learn more about the cause or message of your campaign and also gives them a way to stay updated on any future initiatives or events you may have planned.
This type of contact information makes it easier for potential supporters to engage with you directly if they want more information about what you’re doing.
By providing these details on your button designs, they will be able to find out more about what’s going on and increase brand awareness, which could lead to increased engagement down the line!
Think about using QR codes
One great way to make the most of campaign buttons is to include a QR code that supporters can scan for more information. This allows users to quickly access a landing page, petition, or other website related to your cause without manually typing in the URL.
Not only does this save time and effort for those who want more information about what you’re doing, but it also helps increase brand awareness by making your message visible on the button itself.
Including a QR code on your buttons is also an effective use of space as it doesn’t take up too much room yet still provides viewers with all the necessary details they need. So if you want to create dynamic and engaging campaign buttons that stand out, consider using QR codes!
Consider the size of your buttons
When designing campaign buttons, size matters. The size of your button can greatly impact how visible and effective it is in conveying your message. Too small and the details may be lost or distorted; too large and it could look cumbersome or unprofessional.
Therefore, when creating campaign buttons, you should take some time to consider the right size for them so that they stand out from the crowd and make an impact. You can usually choose from a range of standard sizes when you make campaign buttons.
Creating campaign buttons effectively spreads awareness of your brand or cause and engages potential supporters.
By utilising free online design tools, selecting bold fonts that are easy to read from far away, choosing colours that stand out from the background, including contact information, thinking about using QR codes and considering the size of your buttons - you can create a well-designed button with maximum visibility.
With these tips in mind, go forth and make great campaign buttons! If you need help creating stunning designs for your next initiative, reach out today – our team is here to help bring your ideas to life.